EPISODE 32| How Being Yourself Helps You Grow Your Business
Authenticity is a big buzzword right now. Many times being used in pretty ironic and not so authentic ways…. So it felt timely to explore what real authenticy looks like and how to truly be yourself in your business.
I invited Dr. Stephanie Estima, of The Health Loft, to join me to discuss how being unashamedly yourself, quirks and all, can actually help to grow your business and attract the right clients to you.
It’s true that being professional in your business is important, but that doesn’t mean that you should hide your true self in the process. Especially with service based businesses, clients want to get to know and trust you before saying yes to working with you, so give them the real you!
Have you ever felt like you couldn’t completely be yourself when it comes to marketing your business? Maybe you didn’t want your own personal quirks and beliefs to get in the way of the professional front you assume clients want to see? Maybe you’ve been afraid that showing p as the “real” you will mean you aren’t taken seriously or respected by your peers? If any of that resonates with you, then this is the episode for you!
Dr. Stephanie and I discuss the importance of keeping your unique personality included in your business and social media marketing. After all, when you are 100% yourself, you are going to attract your ideal clients and surround yourself with those who are good match for you to work for and with. The best way to find and build your tribe, is by being you; and attracting your ideal clients to you is one of the best and fastest ways to grow your business.
More About Stephanie:
Dr. Stephanie Estima is a big-hearted, passionate, functional neurologist, chiropractor, and international speaker. She is an expert on the neurology benefits of fasting, nutritional healing, and functional movement. She’s been in private practice for 16 years where she helps people unleash their super-powers at The Health Loft. She has a long standing love of languages, dancing, and quirky jokes.
Listen to Episode 32 below:
In This Episode We Talk About:
- How being yourself can help you attract the clients you actually want to work with
- How Dr. Stephanie incorporates her true self into her practice
- The barriers that alternative health practitioners face to show up as themselves and still be taken seriously by the mainstream medical community
- Why mindset is just as important as it is for the “healers” as it is for the clients
- How Dr. Stephanie incorporates mindset work into her chiropractic practice
- That the fear of being rejected and judged can lead us to playing the role we think we should be
- The ways that Dr. Stephanie incorporates her own personal rituals into how she works with clients
- Dr. Stephanie’s reading recommendations
- And so much more!
Things We Mention In This Episode:
- Miracle Morning by Hal Elrod
- Tools of Titans by Tim Ferris
- Mindset by Carol Dweck
- Lori’s Morning Magic Routine
- The Health Loft
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Let’s Keep The Conversation Going…
Are you comfortable showing up as yourself in your business? Do you have success stories about attracting the right clients to your business by being unashamedly yourself? I would love to hear all about it comment below and let me know.
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