EPISODE 24 | How to Properly Use Instagram to Grow Your Business
Social media….. Love it or not, it’s here to stay and needs to be a big part of your marketing strategies for your health business. No matter if your business is online or offline, mastering a social media platforms like Instagram can mean big time growth for your business.
I know how frustrating it can be when it feels like the rules of the Instagram game are changing every week – the algorithm, the hash tags, what pictures to post, how often to post and now there are Instagram Stories and Instagram Live to think about too!
When I saw the major growth and success my friend Jason Maxwell had on Instagram recently I actually messaged him to ask if I could hire him to grow my Instagram account, but because he’s a super nice guy he offered to join me on the podcast and share all of his knowledge with you too!
When I say Jason had major growth on Instagram, I mean it. He took his Instagram page from 800 followers to 150 thousand followers in just 6 months time last year. Incredible right!? And the best part is he didn’t do anything “special”. There is no secret formula to his success. As he says it was simply consistently showing up with valuable content his ideal client is looking for.
He shares super practical suggestions to get your Instagram page in order like how often to post, how to decide what kind of content to post, hashtags, how to leverage yourself off the big names, why you might actually want some “haters” and a ton more.
You definitely need to be willing to go “all in” as Jason puts it and commit the time to see growth but with these tips
More About Jason:
Jason Maxwell is a Rocket Scientist turned Fitness Professional turned Fitness Guru. In 6 months, we went from 800 Instagram followers to 150,000 followers by doing 1 thing: posting great content. It’s his passion to help others do the same.
Here’s What We Talk About In This Episode:
- Are Instagram stories the new email list?
- Why Instagram is a platform you should be on
- How often Jason thinks you should be posting on Instagram
- Specific tips to come up with content
- How he went from 800 to 150 000 followers in 6 month
- Ways to leverage yourself with bigger IG accounts in a way that feels good and everyone wins
- Why the trolls commenting on your posts are actually doing you a favour
- Tips on how dos and don’ts for your instagram graphics
- Jason’s strategies for using hashtags
- And so much more
Things We Mention In This Episode:
- Repost App for Apple and Repost App for Android
- Jason’s 3K a Month Program
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Let’s Keep The Conversation Going…
Are you ready to go “all in with Instagram?” What have been some of your Insta-successes or struggles? I would love to hear all about it and I’m sure others would too. Share your best tips with us below.
You can also join my free online community to connect with more than 7 000 other health practitioners just like you to ask questions, share wins and struggles and get lots of support from me and my team! I hope to see you there.